Innocent or Idealist archetype
The Innocent or Idealist archetypes are the unstoppable do-gooders who move through life in a trusting, childlike manner that always looks on the bright side.
The Innocent or Idealist is the most optimistic and idealistic of all the archetypes – these are archetypes who wear the rose-tinted glasses. These unstoppable do-gooders move through life in a trusting, childlike manner that always looks on the bright side. They thrive on inspiring others to have faith and do their best. At their best, they are the eternal optimists who share a magical trust in life. They choose to remain positive and optimistic even when dealing with challenges.
They are truly the pure of heart. They are naturally open, connected and in tune to the universe. They believe and trust that the universe will provide help whenever they need it. They can be strong, upbeat and steadfast in order to stay true to the beliefs and values that they hold dear, even when reality would indicate otherwise.
Utopian, dreamer, optimist, muse, child (wounded, nature, eternal, child orphan), the Maiden, the Fool, Pollyanna, idealist, cheerleader, believer, naif, traditionalist
To find happiness wherever and whenever they can.
To be happy, experience paradise. Live in the moment.
Life doesn’t have to be hard. Keep it simple.
Authentic joy for every moment. "Life can be perfect now."
Safety, independence and fulfillment of their dreams.
Do things right. Believe in yourself. Maintain upbeat, positive attitude.
Happiness & safety
Always doing the right thing. Following their bliss.
Building a strong core sense of self that allows the idealist to take concrete action despite fears of doing the wrong thing.
Innocence is about keeping hope alive for the whole world.
Poppy (Trolls movie), Forrest Gump (Forrest Gump movie), Dorothy (Wizard of Oz books and movie), Charlie (Charlie and the Chocolate Factory book and movies), Cinderella (Cinderella Disney movie), Rapunzel (Tangled Disney movie), Pooh (Winnie the Pooh books and movies), Raymond Babbitt (Rain Man movie), Linus (Peanuts cartoons and movies), Dory (Finding Nemo movie), Mayberry RFD TV series, Forrest Gump movie, Santa Claus and the Easter bunny, Peter Pan (Peter Pan books and movies), Elmo (Sesame Street TV series)
Coca-Cola, Dove health and beauty products, Shirley Temple (actress), Dolly Parton (musician & actress), Real Simple magazine, McDonald’s, Charmin bath tissue, Doris Day and Meg Ryan (Actresses), McDonald’s, L. L. Bean, American Girl dolls, Snuggle, Mr. Rogers (TV series)
“Don’t worry, be happy.” “Free to be you and me.” “Life is good.”
Hope, faith and optimism
Youthful enthusiasm, spontaneity and zest for life. Openness to possibility. Positive attitude and energy. Eternally youthful. Seeing the silver lining. Keeping their faith in their ideals and values.
Giddy/unrealistic optimism. Ungrounded naïvité. Unbalanced optimism. Lack of depth due to innocence and inexperience. Can be insufferably, relentlessly upbeat to other archetypes. Easy target for manipulative people. Difficulty in being reliable or dependable.
To be punished for doing something bad or wrong. To be abandoned (orphan)
Can be overly optimistic and naïve. Doesn’t always think or plan ahead – tendency to just jump in and go. Lack of practical skills to navigate the real world. Tendency to avoid, deny or ignore problems, preferring to live in a “perfect world” now through rose-colored glasses.
Denial, delusional optimism and beliefs. Tendency to avoid the bad things happening around them.
Joy, happiness, curiosity, delightful, enchanting, endearing, magical, naïve, natural, playful, radiant, quirky, saucy, sparkle, nostalgia, childhood, natural, openness
Bright, encouraging, cheerful, light-hearted, energizing, fresh, genuine, inspiring, sensitive, nostalgic, soothing, safe, youthful, upbeat, pure, simple
Are highly trusting and possess a strong morality radar. They choose kindness over greed, right over wrong. They are looking for the promise of finding and experiencing paradise, whether in relationships or products. They expect people to deliver on their promises. At less mature levels, they can appear and behave childishly with impatience and narcissism.
Speed in customer service is of the essence. Innocents are also attracted to slowing down the speed of life, and prefer offers of being simpler, safer and more predictable. Compared to the 1940’s and 1950’s, today’s Innocents have become more sophisticated. They are skeptical about marketing and organizational claims. Delivering on your brand promise is critical, or they go elsewhere.
Reclaim the joys and pleasures of childhood, go back to a simpler, more natural way of living. Escape from the pressures of adulting. Believe that everything will turn out ok in the end.